Portfolio
Portfolio
Scaling Mutual Funds @ Dhan
The core objective was to scale the newly-launched Dhan Mutual Funds to 1 Million active users within the timeframe of 1 year
Time
May'24
Active Investors
0.1 Mn
Scaling Mutual Funds @ Dhan
The core objective was to scale the newly-launched Dhan Mutual Funds to 1 Million active users within the timeframe of 1 year
Time
May'24
Active Investors
0.1 Mn
Scaling Mutual Funds @ Dhan
The core objective was to scale the newly-launched Dhan Mutual Funds to 1 Million active users within the timeframe of 1 year
Time
May'24
Active Investors
0.1 Mn
Improving User Retention @ Paytm
With a user-first approach, the goal was to suggest new product features to retain users after the central bank banned Paytm Payments Bank
Time
Mar'24
Active Users
100 Mn
Improving User Retention @ Paytm
With a user-first approach, the goal was to suggest new product features to retain users after the central bank banned Paytm Payments Bank
Time
Mar'24
Active Users
100 Mn
Improving User Retention @ Paytm
With a user-first approach, the goal was to suggest new product features to retain users after the central bank banned Paytm Payments Bank
Time
Mar'24
Active Users
100 Mn
App UX Enhancement @ Stable Money
Focus was to suggest UX improvements and new Flagship features to gain new customers and address existing user pain points
Time
Dec'23
App Downloads
100K
App UX Enhancement @ Stable Money
Focus was to suggest UX improvements and new Flagship features to gain new customers and address existing user pain points
Time
Dec'23
App Downloads
100K
App UX Enhancement @ Stable Money
Focus was to suggest UX improvements and new Flagship features to gain new customers and address existing user pain points
Time
Dec'23
App Downloads
100K
Enhancing User Experience @ Tide
Goal was to design a seamless, efficient and user-friendly Loan Application journey for new and repeat SME owners
Time
Mar'25
Industry Growth
42%
Enhancing User Experience @ Tide
Goal was to design a seamless, efficient and user-friendly Loan Application journey for new and repeat SME owners
Time
Mar'25
Industry Growth
42%
Enhancing User Experience @ Tide
Goal was to design a seamless, efficient and user-friendly Loan Application journey for new and repeat SME owners
Time
Mar'25
Industry Growth
42%
Process
Your compass to innovation and design excellence. From exploration to execution, this dynamic framework fuels creativity and precision, ensuring your product journey aligns seamlessly with user desires.
01
Define
Brainstorming sessions in order to take their needs and company goals into account. Define the scope and objectives of the project and lays a fundamental foundation for everything that comes after.
Research
Gather additional information about the ideal client, market opportunities and design sprint. Getting direct feedback from users themselves through user surveys and field activities.
02
Brainstorm
Define the user experience, test and evaluate design concepts, and analyze how your designs will inform behavior and effect the experience of the user.
03
Deliver
Determine design patterns, elements of template pages, different framework options, and work with developers to test design functionality.
04
01
Define
Brainstorming sessions in order to take their needs and company goals into account. Define the scope and objectives of the project and lays a fundamental foundation for everything that comes after.
Research
Gather additional information about the ideal client, market opportunities and design sprint. Getting direct feedback from users themselves through user surveys and field activities.
02
Brainstorm
Define the user experience, test and evaluate design concepts, and analyze how your designs will inform behavior and effect the experience of the user.
03
Deliver
Determine design patterns, elements of template pages, different framework options, and work with developers to test design functionality.
04
01
Define
Brainstorming sessions in order to take their needs and company goals into account. Define the scope and objectives of the project and lays a fundamental foundation for everything that comes after.
Research
Gather additional information about the ideal client, market opportunities and design sprint. Getting direct feedback from users themselves through user surveys and field activities.
02
Brainstorm
Define the user experience, test and evaluate design concepts, and analyze how your designs will inform behavior and effect the experience of the user.
03
Deliver
Determine design patterns, elements of template pages, different framework options, and work with developers to test design functionality.
04
01
Define
Brainstorming sessions in order to take their needs and company goals into account. Define the scope and objectives of the project and lays a fundamental foundation for everything that comes after.
Research
Gather additional information about the ideal client, market opportunities and design sprint. Getting direct feedback from users themselves through user surveys and field activities.
02
Brainstorm
Define the user experience, test and evaluate design concepts, and analyze how your designs will inform behavior and effect the experience of the user.
03
Deliver
Determine design patterns, elements of template pages, different framework options, and work with developers to test design functionality.
04
Process
Your compass to innovation and design excellence. From exploration to execution, this dynamic framework fuels creativity and precision, ensuring your product journey aligns seamlessly with user desires.
01
Define
Brainstorming sessions in order to take their needs and company goals into account. Define the scope and objectives of the project and lays a fundamental foundation for everything that comes after.
Research
Gather additional information about the ideal client, market opportunities and design sprint. Getting direct feedback from users themselves through user surveys and field activities.
02
Brainstorm
Define the user experience, test and evaluate design concepts, and analyze how your designs will inform behavior and effect the experience of the user.
03
Deliver
Determine design patterns, elements of template pages, different framework options, and work with developers to test design functionality.
04
01
Define
Brainstorming sessions in order to take their needs and company goals into account. Define the scope and objectives of the project and lays a fundamental foundation for everything that comes after.
Research
Gather additional information about the ideal client, market opportunities and design sprint. Getting direct feedback from users themselves through user surveys and field activities.
02
Brainstorm
Define the user experience, test and evaluate design concepts, and analyze how your designs will inform behavior and effect the experience of the user.
03
Deliver
Determine design patterns, elements of template pages, different framework options, and work with developers to test design functionality.
04
01
Define
Brainstorming sessions in order to take their needs and company goals into account. Define the scope and objectives of the project and lays a fundamental foundation for everything that comes after.
Research
Gather additional information about the ideal client, market opportunities and design sprint. Getting direct feedback from users themselves through user surveys and field activities.
02
Brainstorm
Define the user experience, test and evaluate design concepts, and analyze how your designs will inform behavior and effect the experience of the user.
03
Deliver
Determine design patterns, elements of template pages, different framework options, and work with developers to test design functionality.
04
01
Define
Brainstorming sessions in order to take their needs and company goals into account. Define the scope and objectives of the project and lays a fundamental foundation for everything that comes after.
Research
Gather additional information about the ideal client, market opportunities and design sprint. Getting direct feedback from users themselves through user surveys and field activities.
02
Brainstorm
Define the user experience, test and evaluate design concepts, and analyze how your designs will inform behavior and effect the experience of the user.
03
Deliver
Determine design patterns, elements of template pages, different framework options, and work with developers to test design functionality.
04
Process
Your compass to innovation and design excellence. From exploration to execution, this dynamic framework fuels creativity and precision, ensuring your product journey aligns seamlessly with user desires.
01
Define
Brainstorming sessions in order to take their needs and company goals into account. Define the scope and objectives of the project and lays a fundamental foundation for everything that comes after.
Brainstorm
Define the user experience, test and evaluate design concepts, and analyze how your designs will inform behavior and effect the experience of the user.
03
Research
Gather additional information about the ideal client, market opportunities and design sprint. Getting direct feedback from users themselves through user surveys and field activities.
02
Deliver
Determine design patterns, elements of template pages, different framework options, and work with developers to test design functionality.
04
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Expect reply within 24 hours